Thursday, November 12, 2009

Bringing back the classics in a Postmodern Society

I still am by no means an expert at postmodernism, but I think based on our last discussion we could say that generally, that is the direction that media chooses to take nowadays.
We equated movies like Shrek and all Disney/Pixar films to the movement. Clearly, such animation is quite revolutionary in terms of technological manipulation. Many films geared toward kids are following the trend: think Cloudy with a Chance of Meatballs, Bolt, Spy Kids. In fact, I don't think that cartoons are ever the case anymore. It's a sign of the times -- technology reflects progress, and in this competitive world we always want to be ahead.
Until you mention "Princess and the Frog," which is Disney's nostalgic way of bringing back the magic of the good old days, when characters were drawn by hand. MANUAL LABOR.
So does that mean Disney is relegating to an inferior form of animation, with all the others taking the digital direction? Are they running out of ideas? Alternatively, is it a sign that postmodernism is not anymore the case?
I think we're overanalyzing here. In my opinion, Disney is just reponding to those fans who miss that kind of animation (wasn't "Lilo and Stitch" the last one of its kind?). But there really is something CLASSIC about returning to that mode of art.
Even if some may view that kind of animation as "outdated," I see it in a different lens. Just because there are some signs of media industries resorting to postmodernist tactics does not mean that it is FIXED. Think of it this way: when a kid buys a new toy on the market, it does not mean that he will stop playing with his older toys. We do not accept one and reject all the others. Progress is not defined by the "hot new thing" being used today, but other inventions are taken into account, be it past or present. We accumulate layers and layers of ideas, and we are free to pick and choose from these different things.
It works with the fashion industry too. For example, flashy neon tights, which were "in" back in the 80s and out for a while, are back in. There's so much freedom in that trends are recycled and reinvented. I'd say the same thing with "Princess and the Frog." Though the plot line honestly does not excite me, I'm interested to see how Disney resurrects what used to be an old art form.

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